About Joan Morais

Joan Morais

I am a natural cosmetic formulator and instructor. I develop hair and skin care products like lotions, creams, anti-aging serums, shampoos and conditioner. I have been fortunate to have worked with and assisted thousands to learn the art of formulating and producing natural hair and skin care products. 

We are a mother and daughter team at Joan Morais Naturals. I do the formulating and instructing and Brittney manages the entire company. One of our main missions is to provide excellent customer service.

I am also a certified aromatherapist and herbalist. Through my cosmetic chemistry studies, herbal and aromatherapy studies and enormous amounts of research, I started product formulating and making natural products. 

My mission in life is to learn every day, treat myself and others with love and respect and do what I love. I believe in possibility and prosperity for all. My motto is “Be It". First, change your mind for the better, take action and your life will naturally change for the better. It is being the change you want to see.

My passion is to teach others how to make creative,cruelty free, vegan, holistic, and exquisite natural products and create a successful product making business. Sign up to receive email updates from me on new product releases, specials and helpful information here.

I love animals and nature and being outdoors and seeing all the different plants, flowers, herbs and trees.

I was born on the Hawaiian Island of Kauai, on Kamakani, one of the last sugar plantations and then I lived in Kalaheo, near Mt. Waialeale (the wettest spot on earth). I have resided most of my life in California. As a child I was deeply connected to nature. I sat under the trees, gazed at flowers and counted the petals. For hours, I would watch the bees visiting the flowers, hung out under redwood trees and connected with nature. I felt well outside in nature. As an adult, I reconnected to nature, realizing the direct connection of my well-being to the beauty of nature, the food I ate and the thoughts in my head. I have always had an innate sense of wisdom about using natural products on my skin and in my home and to eat foods that have been grown in a loving way. I am blessed with three adult daughters and live in California.

Mahalo for all of your support over the years! I wish you much joy, love, prosperity, health and laughter.



Media Bio (Joan Morais authorizes permission for use of this bio)

Joan Morais is a natural cosmetic formulator and instructor at Joan Morais Naturals. She teaches courses and writes training manuals on making natural and organic hair and skin care products. Joan teaches and consults on formulating and producing lotion, cream, soap, body butter, hair care products, natural perfume, aromatherapy, plant based candles, bath products and more. Joan assists people from all over the world to learn the art and science of making natural products and has taught at top spas and companies. She is a certified aromatherapist and herbalist. 

Joan’s passion is to teach others holistic cruelty free beauty through making creative and professional products and create a successful product making business. To learn more about Joan Morais, visit her website at www.JoanMorais.com

How I define “NATURAL”

Natural cosmetics are made from raw materials sourced from nature, such as plants and minerals and from a renewable natural source. The raw materials go through the least amount of processing and the processing methods cause the least impact to humans, animals and the earth. Natural cosmetics assist to beautify and promote radiant body, skin and hair. Active nutrients known as nutraceuticals are supplements such as vitamins for the skin and are beneficial to the skin are sometimes used. No petroleum ingredients are used.

Instructed and Lectured At:

  • Alliance of International Aromatherapists (AIA) Conference
  • UC Davis
  • Napa Valley College
  • St. Helena Upper Valley College
  • Solano Community College
  • Method pop-up store in Chicago
  • Kripalu
  • La Costa Resort and Spa
  • Learning Exchange
  • City of Fairfield
  • The Nova Studio
  • California Institute of Massage and Spa Services
  • Pace Solano
  • San Francisco New College

Completed Courses:

  • Cosmetic Chemistry
  • Developing Natural Cosmetic Formulations
  • Physiology of the Skin
  • The Institute of Integrative Aromatherapy Certificate Program
  • Ayurvedic Clinical Aromatherapy
  • Cultivating the Herbal Medicine Woman Within: an in-depth certificate course exploring herbology
  • Making Natural Perfumes with Mandy Aftel
  • Apitherapy
  • Master Gardener Program
  • Women’s Herbs
  • Hydrosols
  • Flower Essences
  • Ayurveda for the Westerner
  • Professional Plant-Based Certification Course
  • Cooking with Chinese Herbs
  • Cooking for Health
  • Mushrooms as Medicine
  • Seaweed as Food and Medicine
  • Women’s Wisdom: Health & Well-Being
  • Reiki I